Out-of-Home Advertising
FormatLarge-format wide banners for high-traffic indoor spaces: a university hallway and a shopping mall food court.
ChallengeGrab attention from people on the move, deliver the message in 2–3 seconds from a distance, and keep the brand recognizable at any scale.
ApproachOne dominant headline, high contrast, a clear visual hierarchy and a single call to action: a registration handle or a promo code with a QR code.

“Miss & Mister KubSTU 2025” · contest registration banner for Kuban State Technological University. Glossy 3D letterforms in the university’s blue paired with hand-lettered copy: “charisma, talent, you”.

Pizzeria promos in a food court · a pair of banners, “Free Pesto Pizza” and “30% Off Everything”. Bold color-coded offers, appetizing food shots, a promo code and a QR code that drive mall visitors straight to ordering.